Why should you have a video? Because it’s like Your own TV Show.
Who better to describe your business to potential customers than you?
A video is a high impact way to speak to your customers and stand out from traditional online ads. Videos provide you the opportunity to reach out to potential customers who are ready to buy, giving them a chance to see, hear and experience your business before calling or stepping in to make a purchase.
Showcase your business with a professionally created video
Increase awareness of your business
Stand apart from your competition
Show and tell your customers why they should do business with you
Use one of today’s most effective ways to sell your product or service
Your web site has the potential to reach more customers than any other medium. Trouble is, it’s hard to make the unique qualities of your business, your product, your service come through with plain words and images. That’s where Video to You videos come in.
Video to You is the leading Internet video marketing services company for both big brands and small businesses. Leveraging our 1,000-strong filmmaker network, Video to You creates professional-quality, authentic, engaging online video around the world at a fraction of the cost of traditional production, and distributes those videos through our leading video syndication network to online audiences across the Web.
Video is the fast-growing category of online advertising. And an increasing number of small businesses are looking to take advantage of its unique strengths in driving new business.
Video to You has perfected video for small business and professional service companies. We create compelling video that engages the viewer and includes a strong call to action that generates additional inquiries to the advertiser.
Find Success with Online Video
Adding video to your product mix can:
Increase online channel revenues
Increase overall margin from online product set
Increase uptake of other products bundled with video
Increase upgraded renewals from existing customers
Increase new advertiser sign-ups
Advertisers benefit too with a product that drives results from their business profiles
Increases number of business profile views more than 15%
Increases number of profile clicks more than 30%
Increases number of calls generated by more than 18%
Video to You partners with large online directories and advertising solutions providers to offer video as an exciting new product to their customer bases. With our global filmmaker network, Video to You can shoot and produce video anywhere your customers are. Our booking and scheduling platform handles hundreds of shoots each day to meet the biggest demand. And real-time transparency reporting provides you up-to-the-second information about the status of all orders in production.
Turnkey High-Volume Fulfillment
Video to You provides end-to-end production services for you:
High-volume production platform allows for the simultaneous fulfillment of thousands of videos
1,000+ global filmmaker network ensures production coverage wherever your customers are
Transparency real-time business reporting
Automated file trans coding delivery and publishing to meet your technical specs
Quality assurance and post production services ensure consistently high quality videos
Video to You offers a full suite of video products to meet your needs. From animated slide shows with music and voice over, to affordable custom production products; Video to You is your one-stop shop for online video solutions.
Video to You Premium Business Profile
Our signature video product gives each advertiser a custom-shot video production featuring an interview with the business owner and footage of the business location. Shaped into a compelling narrative story with engaging music and a strong call to action, the Premium Video Business Profile makes the phone ring.
Video to You Premium Voice Over
For those business owners who’d rather not appear on camera and prefer a more-traditional ad format, we offer a professionally scripted and voiced online ad. A custom script is written and narrated for the business and a professional filmmaker comes to the location to shoot support footage
Nothing beats video for introducing customers to your business. And nothing beats this offer: We’ll make a high-quality, custom video for your business web site.
Grow Your Business. Your video helps potential customers get to know you better and gives them every reason to choose your business over the competition.
Get Your Video Seen
Share your business video on your own web page, blog MySpace or Facebook Page.
Video to You is a leading Internet video production and advertising company that provides complete video marketing solutions for businesses of all sizes. From the world’s largest companies to individual small business owners, Video to You creates online video marketing solutions featuring high-quality video content combined with promotion and distribution services that ensure your business is seen wherever people are watching video on the Web.
“52% of people who see an online video ad go to a website, visit a physical location, or buy something.”
Source: Online Publishers Association, Frames of Reference Study, 2007
We create videos like TurnHere, Yellowbook, Citysearch, etc. are offering their customers. These types of videos are extremely professional and you can really wow a customer when we create something like this for your business!
These videos are normally going to be 45-90 seconds in length and often include the business owner discussing their business with some nice cutaways of the interior and/or exterior of the business. If you’re not familiar with these types of videos, simply do a Google search for any of the companies listed above, and you will see what we’re referring to.
45-90 second video web commercial that you the business owner actually OWN
Uploading or “blasting” (as I like to call it) the video to multiple popular video sharing sites like YouTube, Myspace, Metacafe, etc. (You can use TubeMogul which is free for a limited number of sites or Traffic Geyser which is a paid resource – both work well)
Create a YouTube page for your business if needed
Local keyword research to determine what their clients are searching for
Optimization of the video so it will actually rank for the keywords that your potential customers search for
Video embedded on your website
Video uploaded to Google Local/Maps listing (We can create one for You if You don’t already have one)
Video hosting and maintenance (We will charge monthly for this)
Create a Facebook page
Create a Twitter page
Create a Myspace page
Optimize and/or create a Google Maps listing
Optimize and/or create a Yahoo Local listing
Optimize and/or create a Bing Local listing
Write and submit a press release along with the video
According to a new report by eMarketer, U.S. online advertising spending is set to be down 4.6% this year — marking the first drop since 2002.
However, video ad spending is a bright spot in this down market. eMarketer’s data shows that video ad spending will far outpace any other online marketing format — averaging in the 34% to 45% range from 2009 to 2014. According to eMarketer, “These extremely high growth rates are the result of video ads moving from the sidelines to center stage, becoming the main form of brand advertising in the digital space.”
eMarketer’s analysis corroborates what we’ve known for awhile — online video has definitively moved into the mainstream and marketers are realizing the effectiveness and value of video advertising.
Of course, if we look at eMarketer’s breakdown of advertising spend by format, we see that search advertising still dominates in terms of total dollars spent. However, by 2014 eMarketer believes that online video will reach $5.2 Billion (up from $734 million in 2008). Compare that growth rate with that of banner advertising ($5.8 billion in 2014, $4.88 billion in 2008), and the future for video looks very bright.
Monthly online video views topped 30 billion mark for the first time ever!
Now that 2010 is upon us, analysts and research firms are wrapping up their studies on last year. And if there was any doubt that online video reigned in 2009, comScore just released their numbers from November 2009. According to that data, online video viewing continued to reach record levels, as Americans watched more than 30 billion videos (30,986,670, to be exact) in November alone.
comScore found that more than 170 million U.S. Internet users viewed online video during the month of November — that represents an astounding 84.8 percent of the total U.S. Internet audience.
Other interesting findings from the report include:
Not surprisingly, Google Sites dominated the market — delivering more than 12.2 billion videos viewed and accounting for 39 percent of all videos viewed online in the U.S. (YouTube accounted for nearly 99 percent of these videos).
The average online video viewer watched 12.2 hours of video.
The duration of the average online video was 4.0 minutes.
The average Hulu.com viewer watched 21.1 videos during the month, which marked an all-time high for the site.
In terms of unique viewers in November, Google Sites continued to lead the field with 129 million unique viewers, followed by Yahoo! Sites with more than 55 million viewers (8.5 videos per viewer) and Fox Interactive Media with 50 million viewers (8.9 videos per viewer).
Your 60-second video profiles Your business’ unique products and services. Featuring an interview with the business owner and footage of the products, services and location, the video will give viewers the confidence they need to choose Your business over the competition.
The Video
60 second video
1 shoot location
1 Video to You-approved, professional filmmaker
Natural lighting, no light kits or sets
Unscripted interview, no actors
Pre-shoot checklist to identify key messages and specific features of the business to include in the video
60-90 minute shoot duration
Limited post-production (think “documentary” not “summer blockbuster”)
Online preview room with one round of edits
Distribution
You will be able to add your video to the Web sites of your choice. We will provide you with an embed code and instructions on how to use it. Additionally, you’ll also receive one year of hosting and distribution to top video sites such as YouTube, Yahoo! Video, Google Earth, Google Local, MySpace and Daily Motion.
Video Increased viewer response by 52%
28% of video viewers looked for additional information
16% of video viewers purchased something
More than a quarter-million small businesses will be video enabled by the end of 2010.
Businesses of all types, from dentists to debt collectors are looking for affordable, unique ways to advertise their business online.
Video is one of the fastest growing areas of online advertising with spending to top $1 billion in 2010.
Turn-key production and distribution of the finished video to top video sites like Google Local, YouTube, Yahoo! Video, MySpace and more.
The Best Way to Get Customers-Tell Your Story With Video!
Video to You is a leading Internet video production and advertising company that provides complete video marketing solutions for businesses of all sizes. From the world’s largest companies to individual small business owners, Video to You creates online video marketing solutions featuring high-quality video content combined with promotion and distribution services that ensure your business is seen wherever people are watching video on the Web.
Frequently Asked Questions (FAQs) About Internet Video
What is the first thing I need to do when purchasing a custom video?
Preparation is key to achieve the greatest results. To help you prepare, a video questionnaire is provided for you. Completion of this questionnaire prior to your video shoot is the most important step in creating a quality, customized video ad for your business.
What happens on the day of the shoot for a custom video?
The professional videographer will arrive at your location and set up for the shoot. The first 15 minutes are spent walking through your place of business, deciding how to shoot, what to shoot, and getting you comfortable in front of the camera.
The videographer and team will spend approximately one to two hours at your business to obtain required footage needed to create your :30 or :60 second video.
How do I know what to say or wear for my custom video shoot?
We will provide you with a help sheet that includes hints and tips on what to wear and common questions that customers have about businesses. Before the day of the shoot, be sure to read through all the information contained within that package. The videographer will help you on the day of the shoot with the best ways to communicate your message to your customers.
Who will select the music for my custom video?
The videographer will select the appropriate background music to best fit your video. The video producers were hired for their professional video experience and their artistic and creative talents. They select the music that fits your video based on style, tempo, and creative treatment.
Do I get to see my video before it goes live?
Once the video is finished, an email with a link to your video is sent to you for preview. You will have five days to review your video and to report factual errors only prior to it going live.
Lights, camera, action! We film you at your business location and deliver your video.
Not ready for your close up? We’ll make your pictures, brochures and web images come to life.
Another huge selling point of video production and video marketing for a business owner is the fact that this is literally a commercial that you will own forever. If you shoot a commercial for TV or the radio, every time it airs there is a fee. And normally this fee is incredibly high. Videos that are uploaded to YouTube and other video sharing sites are an asset as they are viewable 24/7 and do not cost you the business owner a fee every time they are viewed. They could also remain indexed or listed on the video sharing sites for years into the future. This is huge! Blending the power of internet and video is incredibly powerful. Online video is the next frontier of marketing!
Google loves video-$$$$$$.
Free Initial Consultation!
Call 1-800-341-3593 Ask for Sally Jones-Video Manager
Email: slljones855@gmail.com
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